book now

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about

ai stack

why

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AI for marketers

masterclass

AI for marketers

masterclass

AI for marketers

masterclass

AI for marketers

masterclass

BY YANNICK KHAYATI

AI for Marketers Masterclass
One day. Dozens of tools. Zero fluff.
Learn how to turn AI into your unfair advantage.

book now

WHAT YOU’LL LEARN

Learn to use AI as your

Marketing sidekick.

Learn to use AI as your

Marketing sidekick.

Learn to use AI as your

Marketing sidekick.

Learn to use AI as your Marketing sidekick.

1

Productivity hacks for marketers

Shortcuts & systems to save you more than 10 hours every week.

2

Use AI Agents to create your competitive advantage

Have an autonomous army of agents doing all kinds of tasks for you, from content research to SEO, etc.

3

Automating workflows

We’ll show you how to connect AI tools to your existing marketing stack—so tedious tasks like reporting, content repurposing, follow-ups, and campaign planning start running on autopilot.

4

Your marketing process mapped in AI tools

We’ll come up with 10+ AI use cases that cover your entire marketing process. From content research to GA4 reporting.

ABOUT

MEET YOUR

FACILITATOR

MEET YOUR

FACILITATOR

MEET YOUR

FACILITATOR

Hey, I'm Yannick, marketing strategist and Al trainer.

I spend my days helping marketing teams turn the chaos of Al tools into real business growth. As organizer of AI for Marketers Day, the largest AI event for Marketers, I've brought hundreds of professionals who want to lead the change instead of chasing it.


More than 15 years experience in digital.


  • I really love to launch new things.

  • Left the Agency Rat Race in 2022 after almost 10 years.

  • Trained 1000+ marketers to extend their skillset with Ai tools.

MASTERCLASS

Masterclasses to Infinity and Beyond

Masterclasses to Infinity and Beyond

Masterclasses to Infinity and Beyond

The AI for Marketers Masterclass is an intensive one-day training designed to help marketers use AI practically in their daily work. No tech jargon or coding—just real tools, workflows, and strategies you can apply immediately.


You’ll learn how to integrate AI into your existing marketing processes, from content creation and research to automation and analytics. Through live demos, hands-on exercises, and real-world cases, you’ll build systems that save time and accelerate results.

AGENDA

What a Masterclass Day

Looks Like

What a Masterclass Day

Looks Like

What a Masterclass Day

Looks Like

introduction

10:00 - 10:45

Kick off the day with an energizing welcome session. We’ll set the tone, meet the group and dive right into what AI means for marketing. No dull theory, but a hands on, interactive session full of examples.

introduction

10:00 - 10:45

Kick off the day with an energizing welcome session. We’ll set the tone, meet the group and dive right into what AI means for marketing. No dull theory, but a hands on, interactive session full of examples.

introduction

10:00 - 10:45

Kick off the day with an energizing welcome session. We’ll set the tone, meet the group and dive right into what AI means for marketing. No dull theory, but a hands on, interactive session full of examples.

Setup for success

10:45 - 11:30

First things first, we'll set you up for the ride that's coming. We're getting all your GPT-settings right, we'll install some Al productivity tools, etc.

Setup for success

10:45 - 11:30

First things first, we'll set you up for the ride that's coming. We're getting all your GPT-settings right, we'll install some Al productivity tools, etc.

Setup for success

10:45 - 11:30

First things first, we'll set you up for the ride that's coming. We're getting all your GPT-settings right, we'll install some Al productivity tools, etc.

the prompt is in the pudding

11:30 - 12:15

Bad input = bad output, this applies mostly to Al. Therefore we'll teach you multiple prompt frameworks in order to get most out of your toolstack. During this session, you'll get a full library of prompts, you can use in all the afternoon exercises.

the prompt is in the pudding

11:30 - 12:15

Bad input = bad output, this applies mostly to Al. Therefore we'll teach you multiple prompt frameworks in order to get most out of your toolstack. During this session, you'll get a full library of prompts, you can use in all the afternoon exercises.

the prompt is in the pudding

11:30 - 12:15

Bad input = bad output, this applies mostly to Al. Therefore we'll teach you multiple prompt frameworks in order to get most out of your toolstack. During this session, you'll get a full library of prompts, you can use in all the afternoon exercises.

lunch break

12:15 - 13:00

Take a well-deserved break, recharge, and connect with fellow marketers. Enjoy good food, great conversations, and maybe a few new ideas before we dive into the afternoon sessions.

lunch break

12:15 - 13:00

Take a well-deserved break, recharge, and connect with fellow marketers. Enjoy good food, great conversations, and maybe a few new ideas before we dive into the afternoon sessions.

lunch break

12:15 - 13:00

Take a well-deserved break, recharge, and connect with fellow marketers. Enjoy good food, great conversations, and maybe a few new ideas before we dive into the afternoon sessions.

use cases

13:00 - 15:00

This is the most crucial part of the masterclass, we're equipping you with the right tools for the right use cases. We'll use our own Al compass in order to give you direction on where to use Al. From research to productivity, to content creation to marketing reporting. Expect creating video's, marketing dashboards, ad visuals, etc ...

use cases

13:00 - 15:00

This is the most crucial part of the masterclass, we're equipping you with the right tools for the right use cases. We'll use our own Al compass in order to give you direction on where to use Al. From research to productivity, to content creation to marketing reporting. Expect creating video's, marketing dashboards, ad visuals, etc ...

use cases

13:00 - 15:00

This is the most crucial part of the masterclass, we're equipping you with the right tools for the right use cases. We'll use our own Al compass in order to give you direction on where to use Al. From research to productivity, to content creation to marketing reporting. Expect creating video's, marketing dashboards, ad visuals, etc ...

workflow & agents

15:00 - 16:00

In the last part of this session, we'll shift from creating to automating. Our goal is to have you create your first Al agent (or agentic workflow). You're leaving this masterclass understanding how agents work & operate.

workflow & agents

15:00 - 16:00

In the last part of this session, we'll shift from creating to automating. Our goal is to have you create your first Al agent (or agentic workflow). You're leaving this masterclass understanding how agents work & operate.

workflow & agents

15:00 - 16:00

In the last part of this session, we'll shift from creating to automating. Our goal is to have you create your first Al agent (or agentic workflow). You're leaving this masterclass understanding how agents work & operate.

NORTH WEST SOUTH WEST...

The ever-evolving AI stack

The ever-evolving AI stack

The ever-evolving AI stack

We provide a compass in an overwhelming world of AI tools.

WHY

The best curated AI Masterclass on the market

The best curated AI Masterclass on the market

The best curated AI Masterclass on the market

1

The fastest way to learn AI for marketing

No fluff, no overwhelm. Just a full day to get upskilled in the tools and techniques that matter.

2

Marketer-centric, not developer-focused

You’ll learn what you need: prompts, workflows, content systems, and strategy. No code, no AI PhD required.

3

Immediate ROI from day one

We start with productivity hacks that will literally save you hours per week, starting the next morning.

4

Learn 10+ tools in action

We demo top AI tools live—showing you what’s worth using, what’s overrated, and how to combine them.

5

Ready-to-use prompt libraries & templates

You’ll leave with plug-and-play resources you can drop into your work right away.

6

Real marketing workflows, not just theory

We start with productivity hacks that will literally save you hours per week, starting the next morning.

7

Build your first AI agent

At the end of the session, you’ll actually build your own autonomous AI agent—a future-proof skill most marketers don’t have yet

8

Join a community of forward-thinking marketers

Connect with peers already using AI to scale their impact, exchange ideas, and spark your next big move.

9

Real marketing workflows, not just theory

We start with productivity hacks that will literally save you hours per week, starting the next morning.

10

Curated, condensed, actionable

This is the most distilled, focused format to learn AI for marketing—curated by experts, not a YouTube rabbit hole.

11

Guided by experts using AI in real businesses

We’re not theorizing. You’ll see how AI is being used in B2B SaaS, agencies, and growth teams doing €20M+ ARR.

12

Integrate AI into the tools you already use

From Notion to Slack to Google Sheets—see how to embed AI into your current workflow without disrupting it

13

You don’t just learn—you build

This is hands-on. You’ll actually create assets, set up automations, and leave with working systems.

14

Get ahead of the AI curve

AI will define the next decade of marketing. The sooner you master it, the more leverage you gain.

15

Live and in-person

No pre-recorded fluff. This is a live, in-person experience with real-time coaching, feedback, and answers.

REVIEWS

What participants of previous masterclasses are saying

What participants of previous masterclasses are saying

"I thought I was already deep into AI, but Yannick’s workshop humbled me in the best way. His background in the agency world, combined with real hands-on experience using a massive stack of tools, made it one of those workshops that actually stick. Left with a few new ideas and a fresh perspective — exactly what I came for."

Peter Van Keer

Full Stack Video Producer and Strategist

"The masterclass really helped me see how and why to use certain AI tools in practice. It was great to see everyone so engaged and to be part of the conversations. Thanks for the opportunity!"

Paulina Puatany

Content Creator at Trensition

"Yannick was great! Appreciated how hands-on it was (and the cool people in the room). Side note, didn't serve us ordinary water, either..Full-on San Pellegrino with boutique flavours, too. Nice touch."

Justine Harcourt de Tourville

Head of Content at Robovision

"Yannick was great! Appreciated how hands-on it was (and the cool people in the room). Side note, didn't serve us ordinary water, either..Full-on San Pellegrino with boutique flavours, too. Nice touch."

Justine Harcourt de Tourville

Head of Content at Robovision

"Yannick is an absolute AI wizard. He helped us navigate the latest and greatest in AI wonderland. From workflows, to Agents, I enjoyed this hands-on workshop. Great balance between theory & practice"

Jurgen Thysmans

Head of Marketing Belgium & Luxembourg at Salesforce

"The AI in masterclass was incredibly hands-on and practical. It gave us concrete ideas we can immediately test in our own workflows. We’re already planning a few small experiments in-house to put the learnings into action"

Peter Goossens

CMO at QBD

"⁠Preselected, vetted favorite Ai tools for productivity gains en marketing curated by a true growth hacker"

Stacy Dethier

Marketing Manager for Pharma at SGS

"I found the session super interesting! Yannick selected AI tools that were applicable to different types of marketing profiles during the session. The presentation was well-structured, he spoke clearly, listened attentively, and encouraged interaction. Thanks to Yannick, I now have a better understanding of how to combine multiple tools for specific marketing elements. I can prepare more efficiently and use the time saved to focus more on strategy and creativity."

Annelies Zoetardt

Experienced Marketing professional

"This masterclass feels like a life hack itself quickly getting to know a host of AI tools and use them in real-life cases."

Jan Dejosse

B2B SaaS Marketing leader

"Very hands-on training that will allow you to start experimenting within the AI marketing landscape tomorrow"

Pieter Mijnendonckx

Digital Lead at Projective Group

"⁠Yannick surely is a passionate and expert speaker on AI and digital marketing in general. Highly interactive, practical session. No fluff, no filler (em dash) would highly recommend!"

Johan Vermeulen

Country Manager at FDJ UNITED (Euromillions, Unibet)

"Yannick is the Wikipedia of tools. I felt super inspired after the masterclass"

Melissa Van Roosbroeck

Marketing Manager at NTX

"So good to be fully up to speed again with the latest AI tools—plus, I’m walking away with a ton of fresh ideas for lead generation magnets. That mix of inspiration and practical takeaways in one session? Love it"

Seppe De Baerdemaeker

Founder & CEO at Peak Coaching

"Yannick did a great job showing us around the ever-evolving world of AI Marketing solutions. Went home with plenty of inspiration (and tools) which will definitely help to leverage AI even more in our marketing department."

Joris Brabants

CMO - B2B SaaS Marketing

"A very interesting and interactive masterclass, filled with concrete examples and practical applications. Yannick is very good at explaining complex topics in a clear and accessible way for everyone."

Dries Vercruyssen

Marketing Manager at Quatra

"⁠Great way to stay up to date on the latest AI trends. A clear and curated way to discover what’s happening in AI and how to actually implement the tools that matter. Helpful mix of insights and practical stuff"

Patrice Boone

Marketing Manager at Breev

"If you want to be part of the 10% that actually knows how to leverage ai in there work, this masterclass will get you there"

Jean Philippe Van Laethem

Managing Partner at Pelican Street

"⁠I recommend to follow this masterclass twice a year. Things change so fast it’s the only way to keep up to date"

Clo Willaerts

Tech & Marketing author & speaker

"I thought I was already deep into AI, but Yannick’s workshop humbled me in the best way. His background in the agency world, combined with real hands-on experience using a massive stack of tools, made it one of those workshops that actually stick. Left with a few new ideas and a fresh perspective — exactly what I came for."

Peter Van Keer

Full Stack Video Producer and Strategist

"I thought I was already deep into AI, but Yannick’s workshop humbled me in the best way. His background in the agency world, combined with real hands-on experience using a massive stack of tools, made it one of those workshops that actually stick. Left with a few new ideas and a fresh perspective — exactly what I came for."

Peter Van Keer

Full Stack Video Producer and Strategist

"The masterclass really helped me see how and why to use certain AI tools in practice. It was great to see everyone so engaged and to be part of the conversations. Thanks for the opportunity!"

Paulina Puatany

Content Creator at Trensition

"The masterclass really helped me see how and why to use certain AI tools in practice. It was great to see everyone so engaged and to be part of the conversations. Thanks for the opportunity!"

Paulina Puatany

Content Creator at Trensition

"Yannick was great! Appreciated how hands-on it was (and the cool people in the room). Side note, didn't serve us ordinary water, either..Full-on San Pellegrino with boutique flavours, too. Nice touch."

Justine Harcourt de Tourville

Head of Content at Robovision

"Yannick was great! Appreciated how hands-on it was (and the cool people in the room). Side note, didn't serve us ordinary water, either..Full-on San Pellegrino with boutique flavours, too. Nice touch."

Justine Harcourt de Tourville

Head of Content at Robovision

"Yannick is an absolute AI wizard. He helped us navigate the latest and greatest in AI wonderland. From workflows, to Agents, I enjoyed this hands-on workshop. Great balance between theory & practice"

Jurgen Thysmans

Head of Marketing Belgium & Luxembourg at Salesforce

"Yannick is an absolute AI wizard. He helped us navigate the latest and greatest in AI wonderland. From workflows, to Agents, I enjoyed this hands-on workshop. Great balance between theory & practice"

Jurgen Thysmans

Head of Marketing Belgium & Luxembourg at Salesforce

"The AI in masterclass was incredibly hands-on and practical. It gave us concrete ideas we can immediately test in our own workflows. We’re already planning a few small experiments in-house to put the learnings into action"

Peter Goossens

CMO at QBD

"The AI in masterclass was incredibly hands-on and practical. It gave us concrete ideas we can immediately test in our own workflows. We’re already planning a few small experiments in-house to put the learnings into action"

Peter Goossens

CMO at QBD

"⁠Preselected, vetted favorite Ai tools for productivity gains en marketing curated by a true growth hacker"

Stacy Dethier

Marketing Manager for Pharma at SGS

"⁠Preselected, vetted favorite Ai tools for productivity gains en marketing curated by a true growth hacker"

Stacy Dethier

Marketing Manager for Pharma at SGS

"Yannick did a great job showing us around the ever-evolving world of AI Marketing solutions. Went home with plenty of inspiration (and tools) which will definitely help to leverage AI even more in our marketing department."

Joris Brabants

CMO - B2B SaaS Marketing

"Yannick did a great job showing us around the ever-evolving world of AI Marketing solutions. Went home with plenty of inspiration (and tools) which will definitely help to leverage AI even more in our marketing department."

Joris Brabants

CMO - B2B SaaS Marketing

"A very interesting and interactive masterclass, filled with concrete examples and practical applications. Yannick is very good at explaining complex topics in a clear and accessible way for everyone."

Dries Vercruyssen

Marketing Manager at Quatra

"A very interesting and interactive masterclass, filled with concrete examples and practical applications. Yannick is very good at explaining complex topics in a clear and accessible way for everyone."

Dries Vercruyssen

Marketing Manager at Quatra

"⁠I recommend to follow this masterclass twice a year. Things change so fast it’s the only way to keep up to date"

Clo Willaerts

Tech & Marketing author & speaker

"⁠I recommend to follow this masterclass twice a year. Things change so fast it’s the only way to keep up to date"

Clo Willaerts

Tech & Marketing author & speaker

"I found the session super interesting! Yannick selected AI tools that were applicable to different types of marketing profiles during the session. The presentation was well-structured, he spoke clearly, listened attentively, and encouraged interaction. Thanks to Yannick, I now have a better understanding of how to combine multiple tools for specific marketing elements. I can prepare more efficiently and use the time saved to focus more on strategy and creativity."

Annelies Zoetardt

Experienced Marketing professional

"I found the session super interesting! Yannick selected AI tools that were applicable to different types of marketing profiles during the session. The presentation was well-structured, he spoke clearly, listened attentively, and encouraged interaction. Thanks to Yannick, I now have a better understanding of how to combine multiple tools for specific marketing elements. I can prepare more efficiently and use the time saved to focus more on strategy and creativity."

Annelies Zoetardt

Experienced Marketing professional

"This masterclass feels like a life hack itself quickly getting to know a host of AI tools and use them in real-life cases."

Jan Dejosse

B2B SaaS Marketing leader

"This masterclass feels like a life hack itself quickly getting to know a host of AI tools and use them in real-life cases."

Jan Dejosse

B2B SaaS Marketing leader

"Very hands-on training that will allow you to start experimenting within the AI marketing landscape tomorrow"

Pieter Mijnendonckx

Digital Lead at Projective Group

"Very hands-on training that will allow you to start experimenting within the AI marketing landscape tomorrow"

Pieter Mijnendonckx

Digital Lead at Projective Group

"⁠Yannick surely is a passionate and expert speaker on AI and digital marketing in general. Highly interactive, practical session. No fluff, no filler (em dash) would highly recommend!"

Johan Vermeulen

Country Manager at FDJ UNITED (Euromillions, Unibet)

"⁠Yannick surely is a passionate and expert speaker on AI and digital marketing in general. Highly interactive, practical session. No fluff, no filler (em dash) would highly recommend!"

Johan Vermeulen

Country Manager at FDJ UNITED (Euromillions, Unibet)

"Yannick is the Wikipedia of tools. I felt super inspired after the masterclass"

Melissa Van Roosbroeck

Marketing Manager at NTX

"So good to be fully up to speed again with the latest AI tools—plus, I’m walking away with a ton of fresh ideas for lead generation magnets. That mix of inspiration and practical takeaways in one session? Love it"

Seppe De Baerdemaeker

Founder & CEO at Peak Coaching

"⁠Great way to stay up to date on the latest AI trends. A clear and curated way to discover what’s happening in AI and how to actually implement the tools that matter. Helpful mix of insights and practical stuff"

Patrice Boone

Marketing Manager at Breev

"⁠Great way to stay up to date on the latest AI trends. A clear and curated way to discover what’s happening in AI and how to actually implement the tools that matter. Helpful mix of insights and practical stuff"

Patrice Boone

Marketing Manager at Breev

"If you want to be part of the 10% that actually knows how to leverage ai in there work, this masterclass will get you there"

Jean Philippe Van Laethem

Managing Partner at Pelican Street

"If you want to be part of the 10% that actually knows how to leverage ai in there work, this masterclass will get you there"

Jean Philippe Van Laethem

Managing Partner at Pelican Street

REGISTRATION

Book your masterclass here

Thursday, 18 december

antwerp

€499

SOLD OUT

Thursday, 18 december

antwerp

€499

SOLD OUT

Thursday, 18 december

antwerp

€499

SOLD OUT

Thursday, 18 december

antwerp

€499

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Thursday, 12 february

Ardooie

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Thursday, 12 february

Ardooie

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Thursday, 12 february

Ardooie

€499

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Thursday, 12 february

Ardooie

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Thursday, 19 March

Antwerpen

€499

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Thursday, 19 March

Antwerpen

€499

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Thursday, 19 March

Antwerpen

€499

SOLD OUT

Thursday, 19 March

Antwerpen

€499

SOLD OUT

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All copyrights @aiformarketers

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